Biz ProNews

BizPro Spotlight: One Chiro

By:
  • Ronald Oswalt

As part of our ongoing Biz Pro series, I was recently afforded the pleasure or sitting down for a brief interview with Dr. Eddie O’Neal of One Chiro for an in depth conversation about his business and experience as a Chiropractor.

Tell me about the tag line on your website: “A Gentle Adjustment.”

I was a massage therapist prior to becoming a chiropractor, so I have a variety of techniques in my arsenal that many others in my profession do not, and I generally use more “light force” than others do.

That sounds interesting, could you tell me more about “Light Force?”

Well, I could go on and on, but basically, when I perform the adjustment, you don’t hear the loud POP! that is often associated with chiropractic procedures.

Going over your website in preparation for this interview, I noticed a bit more than standard chiropractic fare. Can you enlighten our readers as to what some of these processes are and what they entail?

Certainly.  So, take Brain Tap for example- this process is not as intimidating as it might sound, it is nothing like a Spinal Tap, for instance. Really, it is a simple, non invasive neuro scientific procedure that our patients use to reduce stress, stop smoking, cope with alcohol and other types of addiction.  Our patients come in, we have them sit in a chair and listen to binaural beats, with a soothing narrator speaking to them through the ear meridians.  It is something of a light, self hypnosis that allows our patients to reach meditative states without years of study, and is a way to retrain the brain.

Is there a certain service that you offer that excites you more than others?

I wouldn’t say that I am excited by any one thing.  I look at physical health as a completed puzzle, and there are a lot of facets, or pieces, to that puzzle.  What we want to offer our patients is a variety of these pieces to complete their personal puzzle, whether that means spinal decompression, cold laser treatments, brain tap, plantar fasciitis solutions, knee pain remedies, or something like detoxing and exercise regimens.

What is a common misconception people have about visiting the chiropractor?

Everyone assumes it is going to hurt.  I want people to know that it doesn’t have to. That’s why I advertise as I do, with “A gentle adjustment.”  People walk through our doors because they are trying to escape pain, the last thing I want to do is cause them more.  And I want people to understand that we are affordable, even without insurance.

Is there anything you would like to say in parting?

Mostly I just want everyone to know that chiropractics is all about the overall picture of health.  We are trying to establish a road map of the body while eliminating all the detours. As people, we spend much of our lives doing things that create havoc on our internal highways- I see what we do and the services we offer as a way to repair that infrastructure.

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Ronald Oswalt

Ronald Oswalt will serve RSHV News 1 in the position of Business Development Manager. The 1989 graduate of the University of Southern Mississippi will arrange strategic partnerships and direct marketing for the 24/7 ARK-LA-TEX website. Oswalt brings a wealth of knowledge and experience to the position. He has worked for various teams and organizations over the years, including the Beaumont Drillers of the American Professional Football League, the Katy Copperheads of the National Indoor Football League, and the Texas Copperheads of the arena football league 2. In addition, he was the Vice-President/General Manager of the Austin Turfcats in the Southern Indoor Football League. Most recently, Oswalt served at the Chief Operating Officer/Partner of the website TexasHSFootball.com before working as the Sponsorship Development Director for the Shreveport-Bossier Sports Commission. In his role as a journalist, Oswalt has covered the Houston Texans, New Orleans Saints and the University of Southern Mississippi. Additionally, he has also covered the Humanitarian Bowl, Liberty Bowl, Texas Bowl and the Alamo Bowl. Ronald has many years of experience in customer service, marketing, and media and he believes the best way to meet and exceed a customer's needs and expectations is to take the time to familiarize himself with the customer. He feels it is imperative the customer feel confident and secure in the purchases they are making. Ronald is committed to taking the time needed to earn this confidence with area businesses in order to assist them in their growth in the digital world.
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